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Your FREE Access to Online Unraveled
Before You Begin
Introduction And Tips For Getting The Most Out Of This Course
Your Sales Funnel: The New Way of Advertising
Target Market & Branding
Who Are Your Customers?
What Is Your Unique Selling Proposition?
Finding Your Brand Voice and Tone
Brand Design
Exchange of Value
Your Offering
Building Your Brand Online
Creating a Mailing List
Website Design and Layout
Search Engine Optimisation (SEO)
Landing Page
Setting Up Your Social Media Accounts
What and When to Post
Creating and Scheduling Your Posts
Participating in Online Conversations
Nurturing the Relationship with Your Leads
Important Components of Email Marketing
Creating an Automated Email Sequence
One-Off Email Campaigns
Facebook & Instagram Laser Targeted Advertising
Steps to Creating Laser Target Ads
Installing Your Facebook Tracking Pixel
Creating Custom & Lookalike Audiences (Step 1)
Creating Saved Audiences (Step 1 Cont.)
The Importance of Testing and What to Test
Creating Ads that Grab Attention (Step 2)
Creating a Retargeting Evergreen Campaign (Step 3)
Tracking and Tweaking
Facebook Ad Tracking
Email Marketing Tracking
Website Tracking (Google Analytics)
Final Thoughts
Final thoughts
Teach online with
Facebook Ad Tracking
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